The University of Tennessee, Knoxville

Haslam College of Business at the University of Tennessee Anderson Center for Entrepreneurship & Innovation. Haslam College of Business at the University of Tennessee

Concept Statement

To apply, submit a concept statement. The concept statement provides the judges with a brief explanation of your business. This includes what problem/opportunity you have identified, how your product/service addresses that opportunity, how big is the opportunity (size of the market), what is your value proposition (why would someone buy your product), how you will make money (direct sales through physical stores, online sales, rental or lease, advertising on app, subscription, etc.), and how you will you sustain your competitive advantage. You can provide customer reactions (if applicable) and any additional information that supports the explanation of your business.

Anderson Center for Entrepreneurship & Innovation ~ 418 Haslam Business Building
Knoxville, TN ~ 37996-4140 ~ Phone: (865) 974-5126 ~ Email:

Haslam College of Business Facebook Page.   Haslam College of Business Twitter Page.

The University of Tennessee, Knoxville. Big Orange. Big Ideas.

Knoxville, Tennessee 37996 | 865-974-1000
The flagship campus of the University of Tennessee System